WE USE THE SOFTWARE SO YOU DON'T HAVE TO
Human expertise powered by machine learning and software
Our Services
Marketing Mix Modeling
Our method combines strategy and tailored software to meet your goals affordably and effectively. We prevent unused subscriptions with live monthly reporting, predictive analytics, and actionable insights. This ensures optimal spend across channels, identifies diminishing returns, and facilitates real-time budget adjustments. Cassandra's solutions are integral to providing this comprehensive support.
Retail Media Analytics
Retail Media is rapidly growing, yet optimizing within partners' walled gardens is challenging and often biased. Incremental's software offers an always-on roadmap for optimization success, helping achieve sales goals on retail platforms. Alongside this, we offer strategic account management to ensure ROI aligns with your overall objectives.
Consumer/Brand Strategy
Our team uses AI and other tools to uncover the hidden motivations and relationships between your brand and consumers. This insight drives improved creative development, messaging, and consumer experiences by revealing what consumers think but don't explicitly state.